塑造商铺之王:商业店面设计·购物篇
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LIU·JO Store in Singapore 新加坡瑠久女装专卖店

Design agency: Studio Fabio Caselli Design

Location: Singapore

设计单位:Fabio Caselli设计事务所

项目地点:新加坡

LIU·JO's new retail shop was located in Singapore's prestigious WISMA ATRIA Mall. The store's realization by Studio Fabio Caselli Design follows the Gold Concept's guiding principles of a harmonious combination of materials and space in order to represent its central concepts: Luxury and Made in Italy. Brightness, transparency, and precious materials are combined to create a space that is extremely feminine and enveloping.

A combination of gold and steel is employed as the decorations for the walls, columns and counters. The store's focal point is a semi-transparent screen, made of alternating cream and gold strips on steel structure, which divides and defines the surrounding space. Light is the fundamental element which binds and enhances all other elements employed in the Gold Concept, and on which great attention is placed in order to create a soft atmospheres that will draw the customers' attention and spark their curiosity.

Elevation 1 立面图1

瑠久品牌新的零售店位于新加坡著名的威士马广场购物中心。由Fabio CasellI设计事务所设计的商店实现了黄金概念的指导原则,材料与空间和谐融合,以表达其核心概念:豪华和意大利制造。亮度、透明度和珍贵的材料相结合,创造出一个非常女性化和充满围合感的空间。

钛金不锈钢用作店内展示架、展示台和整体空间的装饰品。店面中间由钛金色镜面不锈钢方管组成的隔离空间墙极具艺术设计感,也将相邻近的空间分隔开来。灯光的运用有效地强化了其他金属元素的设计概念,并为空间营造了柔美的氛围,吸引过路人的目光,激起他们进店一观虚实的好奇心。

Elevation 2 立面图2

Plan 平面图