Acknowledgments

GOOD STORIES ARE ABOUT PEOPLE; the best stories are about good people; great stories come from great people. Based on the people who have helped us put They Just Don’t Get It together, this should be a great book. If it isn’t, the fault lies with us, not with them.

These great folks include: our families and friends, our neighbors, our clients, our teammates, and our colleagues. You know who you are.

A special thanks goes to B.J. Gallagher, whose many business fable books, notably A Peacock in the Land of Penguins, have shown us the way.

Thanks always go to Steve Piersanti, Publisher in Chief, Berrett-Koehler Publishing, for his faith, trust, and insight. And to the Berrett-Koehler team who have pushed us to make this book what it is. Their devotion to creating books of quality is what make Berrett-Koehler a leader in the publishing industry.

The fact that they got it about They Just Don’t Get It, speaks to their abilities as publishers of books that teach individuals how to be better at business, life, and getting it.

We hope They Just Don’t Get It helps you get it; but more than that we hope it helps you help them to get it.

Leslie Yerkes, Randy MartinCleveland, OhioMarch 2005